The social media giant Facebook is suing Teachbook, an online community for teachers.
The suit claims that the use of “book” infringes on the Facebook trademark and that Teachbook is “blatant attempt to become Facebook ‘for Teachers.’”
Facebook has over 500 million active users. By comparison, Teachbook doesn’t have any members signed up yet. The site is only available for viewing online. It’s meant to provide a place for teachers to share lesson plans and vent, according to Teachbook creators.
Teachbook managing partner Greg Shrader told Wired.com that it was a classic “David and Goliath situation” and that Facebook is “throwing bombs at a mosquito. They believe we’re going to roll over and in some respect they get to own the term ‘book.’”
Read the full suit here.
So what do you think? Should new social media networks be allowed to use the word “face” or “book” in their title or is infringing on the Facebook trademark?
Be sure to check out the Facebook Movie Trailer. Witness all the marketing internet business battles and drama with the creation of Facebook on October 1st when the movie hits theaters!
