Twitter Usage Update

The latest data from Pew Internet Research Center shows that 13% of online adults are using Twitter to send out status updates. This is a significant increase from 2010 when just 8% of online adults were using Twitter.

Most Twitter users (95%) have a cell phone, and about half access Twitter through their handheld device.

For adults 25-34, there was a usage increase from 2010 of 9% to 19% and adults 35-44 grew from 8% to 14%.

Awareness of Twitter is high, even for those who don’t use it. 92% of adults have at least heard of Twitter.

Interested in learning more about social media marketing for your small business? Contact World Synergy, an online marketing firm, to learn more.

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